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A confidence boosting logo design for bold female entrepreneurs

Brand graphic of a colourful bright rainbow squigle

A professional logo update to match your growing business

Because your brand deserves to shine

“I like my brand, but it needs a bit of polishing.” 

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If this sounds familiar, the Logo Refresh package is designed for you. You’ll go from feeling “it’s okay for now” to “this finally feels right.” 

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Whether it’s updating your logo to reflect your growth, refining your colour palette, or selecting typography that feels fresh and professional, this package is all about helping your brand evolve without losing its heart.

Bold personal logo design
Illustrated Graphic for Emmelie Coulson Design
Simple brand illustration of a flower shape in pink
Unique Brand illustration of arrow for Emmelie Coulson Design

A personal brand refresh that keeps your  unique vibe intact  

Think of this as your brand’s mini makeover: no drama, no overwhelm—just stunning results.

 

By the end of our collaboration, you’ll walk away with a logo and brand look that radiates confidence and professionalism while staying true to your vibe. 

 

Your business is growing—your logo should too!

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Let’s take your brand from meh to magnificent

You’re not ready for a full rebrand, but your current visuals don’t quite match where you are—or where you’re going.

 

This Logo Refresh package offers a cost-effective way to boost your confidence and give your brand the glow-up it deserves.

HOW WE WILL WORK

To make sure that we’re a great fit we will first have a casual discovery call. This is to make sure that we have that click, you feel comfortable and I get to understand what it is you are looking for. Once we decide to work together and get all the boring admin stuff out of the way, you will get access to your client portal and receive the brand questionnaire. As my signature style is all about including your unique personality, I want to know more about you!. Tell me what you do, why you love what you do, your values and much more. This will give me great insight to design a new logo that you are absolutely thrilled with. From this we will have a call to discuss your answers, really go into who you are and what values drive you. Figure out what parts should definitely be included in your brand identity design. Share any ideas or thoughts you have and I’ll share some of mine. We’ll get the creative juices flowing! I’ll take all of this information - get my creative hat on and start working away at your bespoke brand identity. Keeping you in the loop and having regular feedback sessions for you to give your honest thoughts on the new designs.

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WHAT YOU WALK AWAY WITH

​Upon completion of the Logo Refresh packages you will receive the following: * Brand questionnaire: A questionnaire to gather insights into your current brand and business needs. Perfect to ensure you’ll walk away with an amazing personality packed brand for your business. ​* 30-40 Minute brand discovery call: A focused call to discuss your brand’s goals and how to refresh your visual identity. A great way to show off your ideas or to get answers to any questions you have.  * New logo: A fully bespoke primary logo design.​ * Secondary logo: A versatile secondary logo to enhance your branding flexibility. * Colour palette review: A review and update of your colour scheme to ensure it reflects your brand’s evolution. * Typography review: An updated selection of fonts to align with your brand’s new visual identity.​ * Mini Brand Guide: All your visuals into one place. No more scrambling around to figure out what your codes to use for your colours but an easy one-page document to save time applying your new brand to all your assets.

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WHAT YOU WILL INVEST

The Logo refresh package is £995 - payment plans are available. Want to add other design elements? Sure! My branding packages are fully customisable. As well as a full logo suite, colour palette refresh and typography selection you can add bespoke brand illustrations, brand patterns, social media templates for Canva, email signature designs, greeting cards, business cards and much more. Have a look at my design menu here.

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HOW LONG IT WILL TAKE

The timeframe for the logo refresh package is 4 weeks - starting from the creative direction call.

Don't have a colour palette or typography suite yet? Have a look at my Complete Brand Identity package.

 

Or if you can customize this package by adding extras like social media templates, email signature designs, branded business cards, or bespoke stickers. There's plenty of choice.

 

Explore my design menu for more options!

A polished logo. A cohesive look. A confident YOU.

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Illustrated Graphic for Emmelie Coulson Design

Thanks so much for your recent work redesigning my logo, Emmelie.

 

I absolutely LOVE what you've created - it's so 'me' and you really captured what I was looking for.

 

You added lovely personal touches that aren't super obvious to the outside world, but for me they made all the difference as you truly listened to what I'm about.

 

The final design is bold, unique, and playful.

client love

Brand illustration of a blue flower for Emmelie Coulson
Illustrated Graphic for Emmelie Coulson Design
  • I’ve never collaborated with a designer, how does it work?
    I know it can be scary to do something you have no idea of how it works, but I’m here to guide you through the whole process. Before we kick off the project I will send over a Welcome pack that has my step by step process. If you want to have a look before, have a read of my blog post: My Brand Identity Porcess (in Detail).
  • Do you create bespoke packages?
    Yes - of course! Although my packages are created with my design expertise knowing what you need at your stage in your business journey, it might not feel perfect for you. If you feel that your project needs something more bespoke, let’s have a chat and find out how to make your brand vision happen.
  • What if I don’t like the design you’ve created?
    Don’t worry! My design process is all about collaboration and turning your ideas into an amazing design. Before I start the actual design I’ll ask you to fill in an extensive questionnaire and look at your Pinterest board for inspiration. This alongside a moodboard (that you approve) will be the guideline for my first concepts. You will then have revision rounds to make sure that you are 100% happy with the design direction. If after the first concept you feel like it’s not fulfilling the brief, just be honest and we can change the design so it does give you that warm feeling inside when you see it!
  • How long will it take?
    This really depends on the package you go with. From 4 weeks for the smaller one to 8+ weeks for the bigger ones. But as always when it comes to collaboration- to stay within the timeframe we both need to stick to the deadlines, I will when it comes to delivering the designs and you when it comes to providing feedback.
  • I'm only looking for Brand Illustrations- is that something you do?
    Yes- I do! I love illustrating and know that illustrations can add a super personal and unique touch to your branding. Let's chat about how can create something special for your brand!

FAQs

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How does it work?

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1

Let's Chat

About you + me, what you are hoping for, what I can do and to see if we’re a good fit

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2

You’re booked in

I’ll send over the creative agreement, invoice for a 50% deposit + an extensive questionnaire to get started.

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3

Chat some more

We will have a creative direction call, after which I go to work on creating your moodboard + first concepts

Unique Brand illustration of phone for Emmelie Coulson Design
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4

Make the changes

There will be 2/3 rounds of revisions, depending on the package to make sure you are 100% happy with your new branding

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5

Final design

Woop! You’re happy and signed off the designs, the final 50% will be paid and I will send over all the  files you need (and then some).

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6

Off you go

Feeling proud and confident you can now show the world your wonderful business, ready to connect with all those dreamy clients!

Ready to embark on this colourful journey?
Illustrated Graphic for Emmelie Coulson Design

READY TO EMBARK ON THIS COLOURFUL JOURNEY?

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